Author Archives: Customer Support

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Zapier Integration Now Available!

We have launched our Direct Mail Manager Integration with Zapier! What is Zapier? Zapier lets you easily connect the web apps you use, making it easy to automate tedious tasks. Buy using our new private integration you can send direct mail postcards from over 36…


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NEW Single Infusionsoft HTTP Post Option!

Direct Mail Integration with Infusionsoft Campaigns Is Now Even Easier! For the last year Infusionsoft users have been adding the power of Direct Mail right into their campaigns using our HTTP Post option. Now we have simplified the process into ONE HTTP Post! Here is…


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What’s All The Fuss About Direct Mail?

Direct Mail:  The Little Engine That Could   Direct mail is a viable option because with a 79% open rate, and an approximately 4% response rate So what’s all the fuss about direct mail?  As far as you were concerned, direct mail was dead.  However,…


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Why Timing In Direct Mail Is Everything

Quite often when designing a marketing campaign, many miss the trees for the forest.  Sometimes certain components that are needed to make the overall campaign successful are overlooked.  These are often relatively simple details that should be obvious, and forgetting them can be costly.  There…


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Is Marketing Automation For You?

The answer is yes! Marketing automation is perfect for all small businesses and here is why. There is a view of marketing for some, that results in a kind of touchy-feely approach to engaging customers.  Marketing involves identifying customers’ needs, creating strategies to fulfill those…


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What’s on Your Postcard?

You’ve decided the time is right for a direct mail campaign.  You create content and artwork, and you’re excited about your card.  You submit your order for printing and mailing services, and you wait.  Time goes by and you become increasingly concerned that you’re not…


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Connecting Marketo to Direct Mail Manager with WebHooks

Direct Mail Manager’s integration with Marketo can be setup using WebHooks and included in any Marketo Campaign. The setup is based on 3 simple steps: Create a campaign in Direct Mail Manager Create a WebHook pointing to Direct Mail Manager in Marketo Add WebHook to…


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Marketo Now Integrated! Connect Campaigns with WebHooks Too!

Welcome Marketo Users! Direct Mail Manager would like to welcome the all the Marketo Users to the world of increased ROI! Marketo has an extremely robust automated marketing platform and now Marketo users can use direct mail as part of their Marketo Campaigns, with the…


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How to Avoid the Summer Sales Slump with Direct Mail

It’s summer, and the heat isn’t the only thing threatening to drive you crazy.  You’re sitting at your desk trying to figure out ways to increase business.  You’re driving home from work trying figure out ways to increase business.  You’re in bed, staring at the…


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What HRH Prince George of Cambridge Taught Us About Today’s Marketing Environment

Who’da thunk it?  The birth of a baby stimulates an economy and provides opportunities in other countries.  According to Reuters, “Economic forecasters have suggested the new prince could boost Britain’s austerity-hit economy by as much as 520 million pounds in the short term.” When the…


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