Category Archives: Marketing Blog

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How Does Direct Mail Manager Accelerate Your Business?

When we work with our customers on their direct mail projects, our staff has a large selection of tools to offer them. We can offer our Mailing List Generators, FREE Online Designs, and our overall direct mail expertise. The ultimate tool in our direct mail…


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Marketing Automation Upstart Lead Liaison to Partner With Direct Mail Manager

PRESS RELEASE (PRWEB) May 12, 2014 Lead Liaison, a privately held provider of marketing automation solutions, is pleased to announce its latest partnership with Direct Mail Manager, a direct mail marketing and handling company. Lead Liaison provides small to mid-sized businesses with marketing automation capabilities…


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How To Save Money On Your Direct Mail Now!

The first question asked by our customers after their first successful direct mailing is “It worked great, now, how do I save money on my next mailing?” In the old days of direct mail it was a simple answer. If you committed to buying more…


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Zapier Integration Now Available!

We have launched our Direct Mail Manager Integration with Zapier! What is Zapier? Zapier lets you easily connect the web apps you use, making it easy to automate tedious tasks. Buy using our new private integration you can send direct mail postcards from over 36…


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What’s All The Fuss About Direct Mail?

Direct Mail:  The Little Engine That Could   Direct mail is a viable option because with a 79% open rate, and an approximately 4% response rate So what’s all the fuss about direct mail?  As far as you were concerned, direct mail was dead.  However,…


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Why Timing In Direct Mail Is Everything

Quite often when designing a marketing campaign, many miss the trees for the forest.  Sometimes certain components that are needed to make the overall campaign successful are overlooked.  These are often relatively simple details that should be obvious, and forgetting them can be costly.  There…


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Is Marketing Automation For You?

The answer is yes! Marketing automation is perfect for all small businesses and here is why. There is a view of marketing for some, that results in a kind of touchy-feely approach to engaging customers.  Marketing involves identifying customers’ needs, creating strategies to fulfill those…


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What’s on Your Postcard?

You’ve decided the time is right for a direct mail campaign.  You create content and artwork, and you’re excited about your card.  You submit your order for printing and mailing services, and you wait.  Time goes by and you become increasingly concerned that you’re not…


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How to Avoid the Summer Sales Slump with Direct Mail

It’s summer, and the heat isn’t the only thing threatening to drive you crazy.  You’re sitting at your desk trying to figure out ways to increase business.  You’re driving home from work trying figure out ways to increase business.  You’re in bed, staring at the…


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What HRH Prince George of Cambridge Taught Us About Today’s Marketing Environment

Who’da thunk it?  The birth of a baby stimulates an economy and provides opportunities in other countries.  According to Reuters, “Economic forecasters have suggested the new prince could boost Britain’s austerity-hit economy by as much as 520 million pounds in the short term.” When the…